The 8Cs: A Framework for Data-Driven Growth

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Why is West giving this away for free?

1

Companies are dying.

Companies supporting the majority of Americans are dying faster than ever. The average lifespan of a company on the S&P 500 is 15 years. In 1920, it was 67 years.

Average Lifespan of Companies on the S&P 500,
Each bar represents 7 years rolling average

Data: INNOSIGHT/Richard Foster/Standard & Poor's

2

Companies are failing to invest in growth.

Rather than investing in their future, companies are spending profits on buybacks & dividends.² The rate of stock buybacks and dividends are higher than they have ever been.

S&P 500 Buybacks & Dividends,
Billion dollars, annualized

Source: S&P 500, Analyzed by Yardeni Research, Inc.

2

Companies are failing to invest in growth.

Rather than investing in their future, companies are spending profits on buybacks & dividends. The rate of stock buybacks and dividends are higher than they have ever been.

3

Tech giants are pulling away.

Meanwhile, tech giants are pouring their earnings back into the consumer. Companies like Amazon, are putting near 100% of their profits back into their business. They’re building moats that, if not challenged soon, will persist far into the future.

US Public Company R&D Spend + Capital Expenditures,
2017

Source: SEC Edgar, Katy Huberty @ Morgan Stanley via KPCB Internet Trends 2018

4

International competition is heating up.

Take China, for example. Chinese tech companies have access to a local population of 1.3 billion compared to the US’s 326 million. Combined with strong governmental support, these companies have very strong offerings in the gig economy, AI — you name it. Competition for US companies is becoming much more intense.

List of Unicorn Startups,
Startups worth over $1B, Worldwide

Source: WSJ, Fortune, CNN, CB Insights, TechCrunch compiled in Wikipedia's "List of Unicorn Startup Companies"

4

International competition is heating up.

Take China, for example. Chinese tech companies have access to a local population of 1.3 billion compared to the US’s 326 million. Combined with strong governmental support, these companies have very strong offerings in the gig economy, AI — you name it. Competition for US companies is becoming much more intense.

5

The middle class is being hit with the backlash.

If you’re working for a company thinking about short-term gains over future results — your livelihood is in danger. The wealth disparity in the US is increasing. For the first time in history, younger generations are worse off than their parents. Looking for a way out, people turn to divisive ideologies and finger-pointing.

Productivity vs. Hourly Compensation,
Cumulative percent change since (1948-2014)

Source: BEA and BLS, analysis via Economic Policy Institute

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The 8Cs: A Framework for Data-Driven Growth

West's Research

Why is West giving this away for free?

Companies are dying.

Companies are failing to invest in growth.

Companies are failing to invest in growth.

Tech giants are pulling away.

International competition is heating up.

International competition is heating up.

The middle class is being hit with the backlash.

Empower Yourself With the Right Information.

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